The Communication Initiative
Development action with informed and engaged societies
The Communication Initiative
After nearly 28 years, The Communication Initiative (The CI) Global is entering a new chapter. Following a period of transition, the global website has been transferred to the University of the Witwatersrand (Wits) in South Africa, where it will be administered by the Social and Behaviour Change Communication Division. Wits' commitment to social change and justice makes it a trusted steward for The CI's legacy and future.
 
Co-founder Victoria Martin is pleased to see this work continue under Wits' leadership. Victoria knows that co-founder Warren Feek (1953–2024) would have felt deep pride in The CI Global's Africa-led direction.
 
We honour the team and partners who sustained The CI for decades. Meanwhile, La Iniciativa de Comunicación (CILA) continues independently at cila.comminitcila.com and is linked with The CI Global site.
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Children, Young People and Media Globalisation

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The fifth yearbook from The United Nations Educational, Scientific and Cultural Organization (UNESCO) International Clearinghouse on Children, Youth and Media documents the rapid rise of global commercial media, and the massive expansion in the commercial media market directed at children. It illustrates globally the role of media globalisation in children's and young people's lives. A section of the book presents recent statistics on children in the world and media in the world.

The yearbook includes research examples that illustrate the role of media globalisation in children's and young people's lives. The publication indicates that the transnational media and its contents - imported television programmes, satellite television, the internet, video and computer games, popular music, 'global' advertising and merchandised products - are used by children and are increasingly geared toward children.

The yearbook raises the following questions:
  • What does this mean for media production?
  • For children's cultural identity and participation in society?
  • For digital and economic divides among children both within and between richer and economically poorer countries?

Publishers

Number of Pages
262
Source

International Clearinghouse on Children, Youth and Media website; and email from Catharina Bucht to The Communication Initiative on July 4 2007.

Comments

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Submitted by Anonymous (not verified) on Tue, 11/30/1999 - 00:00 Permalink

Not online but something you have to buy. Have to send money internationally, too.

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Submitted by Anonymous (not verified) on Tue, 11/30/1999 - 00:00 Permalink

i'm looking for work associated with 'media globalisation' for a discussion on it's dissadvantages/advantages singlally and your website is not much use to me as it is mainly discussing a year book. I would suggest that you cancel it from the google search for 'media globalisation' to stop unneeded visits to your site. It's wasted not onl my time but my money and i don't appreciate it.