The Communication Initiative
Development action with informed and engaged societies
The Communication Initiative
After nearly 28 years, The Communication Initiative (The CI) Global is entering a new chapter. Following a period of transition, the global website has been transferred to the University of the Witwatersrand (Wits) in South Africa, where it will be administered by the Social and Behaviour Change Communication Division. Wits' commitment to social change and justice makes it a trusted steward for The CI's legacy and future.
 
Co-founder Victoria Martin is pleased to see this work continue under Wits' leadership. Victoria knows that co-founder Warren Feek (1953–2024) would have felt deep pride in The CI Global's Africa-led direction.
 
We honour the team and partners who sustained The CI for decades. Meanwhile, La Iniciativa de Comunicación (CILA) continues independently at lainiciativadecomunicacion.com and is linked with The CI Global site.
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Published 14 years ago
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Behavioural Economics: Seven Principles for Policy Makers

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From the new economics foundation (nef): This briefing distils concepts from behavioural economics and psychology down to seven key principles intended tohighlight the main shortfalls in the neoclassical model of human behaviour. The authors aim to change the analytical framework for policy as well as to maximise the impact of policy interventions, as well as reduce unintended outcomes arising from making decisions based solely on a neoclassical economic analysis.

 

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